Clients, Clients, Clients – gimme more ideal clients!
Are you ready to take your teeth whitening business to the next level? Are you looking for new and innovative ways to attract more clients? Look no further! We have compiled a list of 10 easy and effective ways to get more clients for your teeth whitening business. From talking to friends and family to attending local events, these strategies are sure to help you grow your business and bring a brighter smile to your clients’ faces. Keep reading to learn more and get started today!
Starting a teeth whitening business can be super exciting! But how do you get clients to come and use your amazing teeth whitening services? Here are 10 easy ways to get more clients for your teeth whitening business:
Utilize the low-hanging fruit: friends and family!
Your friends and family can be a great resource for gaining new clients for your teeth whitening business. By letting them know about your business and asking them to spread the word to their friends and family, you can reach a new audience and generate more business. Consider creating a referral program where you offer a discount or a free service to clients who refer their friends and family to your business. This can be a good way to reward your current clients for helping you grow your business, and they will be more likely to continue referring their friends and family to you. Your friends and family can be a valuable resource for generating new business and growing your teeth whitening business.
Get social, hermiting is for crabs…
Social media is a powerful tool that can help you gain new clients for your teeth whitening business. By setting up accounts on platforms like Facebook, Instagram, and Twitter, you can reach a large audience at a low cost. Use your social media accounts to share pictures of your before and after transformations, as well as information about your services and any promotions you are offering. Make sure to use relevant hashtags so that people searching for teeth whitening services can find your posts. Engage with your followers by asking for reviews or asking for their input on different whitening products they use at home. This can help create a sense of community around your business and encourage more people to try your services. Additionally, you can use social media advertising to target specific demographics and reach a larger audience. Overall, social media can be a powerful tool for attracting new clients to your teeth whitening business.
Find your business besties
Joining local business groups can be a great way to gain new clients for your teeth whitening business. These groups, such as chambers of commerce or networking groups, bring together business owners and professionals in your area and provide an opportunity to share information about your business. By attending meetings and events and participating in group discussions, you can get your business in front of a new audience and make connections with potential clients and partners. Additionally, being a member of a local business group can lend credibility to your business and help you build relationships with other professionals in your community. Ultimately, joining local business groups can be a valuable way to grow your business and gain new clients.
Sip, Snack, Share
Going to networking events shouldn’t just be a way to gain new clients but also to find mentors, friends, coaches and like-minded peers. These events bring together professionals in your industry or target market and provide an opportunity to make connections and share information about your business. By attending networking events, you can get your business in front of a new audience and make connections with potential clients and partners. Be sure to bring business cards and be prepared to share information about your business and what sets it apart from the competition. Networking events can also be a great way to learn about industry trends and stay up-to-date with what is happening in your field. Overall, attending networking events can be a valuable way to grow your business and gain new clients.
Make a buck, save a buck
Offering discounts to new clients can be a great way to gain new business and is one of the most common ways to kick start your business off the ground. Just be wary of doing it too often, for too much (but that’s a post for another day!). Initially, as your business grows and you establish social proof many people are hesitant to try a new service, especially if they are unfamiliar with the business or if the service is on the pricier side. By offering a discount on your first-time service, you can encourage people to try your services and potentially become long-term clients. Consider offering a discount on your first-time service or a bundle deal where clients can purchase multiple services at a discounted price. This can be a good way to attract new clients who may be hesitant to try your services due to cost or unfamiliarity with your business. So go ahead and offer a discount to new clients, this can be an effective way to gain new business and grow your teeth whitening business.
Tag team with your business bestie(s)
Partnering with other businesses is one of the fastest ways to grow your client base. By partnering with businesses that serve a similar target market, you can reach a new audience and generate more business. For example, a hair salon or a spa may be interested in offering their clients a discount on your teeth whitening services. In return, you can offer their clients a discount on your services. This can be a win-win situation as it allows both businesses to reach a new audience and generate more business. Additionally, partnering with other businesses can help you build relationships and potentially find new services, products or collaborators.
Send Goods, Not Spam
Email marketing is one of the most effective ways to gain new clients for your teeth whitening business. By sending newsletters or promotional emails to your email list, you can keep your business top of mind with your current clients and encourage them to continue using your services. You can also use email marketing to share information about any promotions or new services you are offering, as well as tips for maintaining white teeth etc. This can help differentiate your business and show your expertise in the field. Additionally, you can use email marketing to target specific demographics and reach a larger audience. If you aren’t yet using an email marketing system, MailChimp is a great resource and has a FREE plan that is perfect for small business owners. You collect emails on your waivers ( well, at least you should be) so start adding them to your database and utilizing your list!
Referrals are the greatest compliment your biz can receive…
Nothing beats a solid referral, especially a word-of-mouth referral – SHEESH. How many times have you specifically gone to visit a business/thing just because someone told you about it? Probably a lot of times? By offering a discount or a free service to clients who refer their friends and family to your business, you can encourage your current clients to spread the word about your business and bring in new clients. This can be an effective way to grow your business as people are more likely to trust recommendations from friends and family. Consider creating a referral program and promoting it to your current clients to encourage more referrals. You can also consider offering incentives for clients who refer multiple people to your business. Overall, referral programs can be an effective way to gain new clients and grow your teeth whitening business. We make this even easier as you can find pre-made referral cards you can purchase that are specific to your business – trust me, you really don’t gotta do much of the tedious work when it comes to building your business, we’ve got you covered!
Get Mingling Baby!
Attending local events can be a great way of getting your name out there. By setting up a booth at a local fair or festival, you can get your business in front of a large audience and generate buzz about your services. Consider offering discounts or free samples of your services to attract potential clients. You can also use local events as an opportunity to network and make connections with other professionals in your industry or target market. Attending local events can be a fun and effective way to gain new clients and grow your teeth whitening business, let people meet you and get to know you. Everyone loves meeting the head-honcho at a business, so go ahead and let yourself be seen!
You don’t want just regular clients, you want the perfect clients
Knowing your ideal client is an important aspect of growing your teeth whitening business. By understanding the needs and preferences of your ideal client, you can tailor your marketing efforts and better target your audience. This can help you gain new clients more efficiently and effectively. Consider creating buyer personas to help you get a better understanding of your ideal client’s characteristics, behaviors, and goals. This can help you tailor your messaging and determine where your ideal clients are likely to be. By focusing on your ideal client, you can create a more targeted marketing plan and increase the chances of attracting new clients to your business.
Want to figure out who your ideal client is? Narrow in right down to how they spend their free time by building a client profile and you’ll be able to create a marketing plan that speaks right to them – drawing them directly to you! Download the FREE Workbook in the free resource centre!
Remember, it’s important to stay focused and keep trying different things to find what works best for your business. With a little effort and patience, you will start to see more and more clients coming to your teeth whitening business.
Reading this ahead of the curve and want more information on starting your teeth whitening business? Take a look HERE.